Materia & Broeinest Team-Up!
‘Material Platform’ Materia and Broeinest, the flexible meeting place for thinkers and makers, have joined in an exciting new creative collaboration!
It was announced during the Material Xperience in Ahoy, Rotterdam that from late January 2016, Materia will exhibit permanently at Broeinest’s Eindhoven location. The changing exhibition will feature 100 specialty materials, offering creative professionals inspiration on an ongoing basis. The collaboration will continue and expand throughout the year to additional Broeinest locations in Rotterdam and Amsterdam.
Materia Café:
Jeroen van Oostveen, Director of Materia: “The objective of Materia is to bring innovative materials to the attention of creatives; materials with which the world can become better, more beautiful and more durable. Cooperation with Broeinest ensures that we now have a permanent place where we can show our materials. In addition to the changing exhibition, we are also organizing four times each year at Broeinest the Materia Café, with feature themed lectures by Els Zijlstra. Through this series of free-to-attend lectures, we hope to inspire our supporters even further with a content rich and interesting program.”
Structural inspiration:
Bart Dekkers, founder of Broeinest and managing director of Baars & Bloemhoff: “The independent materials exhibition of Materia, combined with the inspiring environment of Broeinest ensures that our visitors are always surprised with something new and therefore look forward to coming to work at Broeinest. Our collaboration with Materia starts at Strijp-S in Eindhoven and will be rolled out further to our offices in Rotterdam and Amsterdam.”
Exhibition: Biobased Materials:
Each of the changing Materia exhibitions at Broeinest will have a different theme. From January to April, the theme will be ‘Biobased Materials’. Derived from living organisms, both plant and animal, these raw materials for the future feature a low CO2 footprint, low energy costs and generate no – or minimal – pollution. Examples include bioplastics, compostable materials, fungi and algae as a new raw material, ‘waste’ materials such as coffee grounds and nut shells or chitin from shrimp shells, and new materials made from wool, leather, hemp and nettles. The source of raw, biobased materials available is inexhaustible. Residual materials from the agriculture and forestry sectors also offer economically interesting material inspiration.
Themes to follow later in the year will include ‘Smart Textiles’,’ Lovely Light’ and ‘Luxurious’.
For the full program, visit www.broeinest.nl
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