iCell was founded in 2012 by two Swedes. They saw an opportunity for insulation material based on cellulose from paper and developed an innovative production process. On one side, old newspapers entered the factory. On the other side, flexible insulating mats rolled out. Bio-based and circular!

Now, one of the most modern and largest cellulose insulation factories in Europe stands. Fully automated, iCell can produce large volumes with consistent quality.

With the enormous construction challenge and the associated sustainability goals, iCell sees opportunities for a factory in the Netherlands. Entrepreneur Wigand Dijkstra invested in the company and wants to make this ambition a reality.