Design Things That Make Sense

Design Things That Make Sense is the first and complete guide to designing technology-based products and services.

Design Things That Make Sense is a technology-based innovation guide that helps innovators, product owners, individuals involved in developing design strategy, and anyone else participating in the product management and design process. With the necessary tools for creating digital products you will create digital products that ‘make sense’ for your customers.

This design strategy manual is the perfect reference book for designers and design managers to either create innovative, useful products and design strategies or to enable business owners to improve upon their existing products.

Author Deborah Nas has applied 25 years worth of her experience within the field of design to create this useful publication that will provide the tools and base framework from which designers can build upon, in order to create products that are reusable, and generally more appealing to consumers. With an emphasis on minimising any potential negative product features and processes that might appear during the design phase.