René van Valen – From flax to a world first

How do you bring local production, chain cooperation and sustainability together into a successful product? In this lecture, René van Valen, Manager Key Accounts at Iedema Projectstoffeerders and ambassador of Wad van Waarde, will take you into the inspiring process behind our linen curtain. From the first ideas to today’s challenges and successes: where are we now, what have we already achieved and what steps still lie ahead? You get a unique insight into the cooperation within the chain and discover the motivation behind Wad van Waarde. A lecture full of insights, practical experience and sustainable ambition.